The social group we chose was mostly male. Particularly an audience that like horror/action films as horror is out chosen genre and we have alot of action in the film. The costumes worn in our opening also have a big representation on the social group we thought would like our opening. As well as the costumes we thought the music would also grab the target audience and could also involve people that wouldn't normally watch horrors but would be interested in our opening. For our music we chose to use dubstep/drum and bass so that the upbeat would give the opening a better effect and would make the audience want to be mor involved in the opening. Alongside the costumes we looked at idea's from shaun of the dead for make-up and costumes.
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